Helping America’s seniors keep moving just like always.
Baby boomers are the youngest old people ever to live. They have no intention of letting joint pain stop them from doing what they love. In my role leading branding and content , we launched a ‘Made to Move’ campaign for Osteo Bi Flex that positioned the supplement as the best way for active seniors to stay that way.
TV • SOCIAL • CREATIVE DIRECTION-ART DIRECTION
Animated illustrations brought the "Made to Move" campaign to life across social media, celebrating an active lifestyle powered by Osteo Bi-Flex.